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KELLY LUCHFORD, FOUNDER
BRANDING AND GLOBAL PR STRATEGIST, KELLY HAS DEVISED CAMPAIGNS FOR YOO, ARSENAL FC, GROSVENOR ESTATES, FINCHATTON, RIVA, DAYLESFORD ORGANIC, COURVOISIER, NESPRESSO, SODA STREAM, JCB, PRINGLE OF SCOTLAND, STEINMETZ DIAMONDS WITH RON ARAD, MEISSEN, LEVI STRAUSS, B&Q, DAMIEN HIRST, THE V&A, STARWOOD, JW MARRIOTT, CONRANíS GREAT EASTERN, TOM AIKENS, ALLEGRA HICKS AND A NUMBER OF GLOBALLY SUCCESSFUL LUXURY BRANDS. HER EXPERIENCE WITH CELEBRITY WAS LEARNED UNDER HER MENTOR MATTHEW FREUD WHERE SHE WAS TABLOID TRAINED ON BREAKING NEWS AND DIARY. KELLYíS SPECIALIST AREA IS MAJOR FEATURES AND SHE HAS PERSONAL RELATIONSHIPS WITH ALL THE LEADING LUXURY EDITORS ACROSS THE UK AND INTERNATIONALLY.
 
IN ADDITION TO BEING THE MAJORITY SHAREHOLDER OF LUCHFORD APM, SHE ALSO OWNS LUCA COMMUNICATIONS. A MOTHER OF FOUR CHILDREN, CHLOE, DAISY, JOHNNY AND LOLA, SHE IS HUGELY COMPETITIVE, PLAYS POLO AND RIDES HORSES.
 
ANNA JONES, MANAGING DIRECTOR
ANNA HAS 10 YEARS EXPERIENCE IN STRATEGIC CORPORATE AND CONSUMER COMMUNICATIONS, LEADING TEAMS IN BOTH NEW YORK AND LONDON. THIS HAS INCLUDED WORKING AT BT, WHILE THERE SHE LAUNCHED A 35,000 PERSON ENGINEERING DIVISION AND LED A GLOBAL REVIEW OF THE COMMUNICATIONS FUNCTION. IN NEW YORK SHE WORKED FOR DESGRIPPE GOB…, A BOUTIQUE BRANDING AGENCY, SHAPING STRATEGIES AND MANAGING CLIENTS INCLUDING: BANANA REPUBLIC, THE HISTORY CHANNEL, BAYER PHARMACEUTICALS, TIDE (P&G) AND TELEF”NICA. .

JACOB PERES, CREATIVE DIRECTOR
JACOB STUDIED DESIGN AT CENTRAL ST MARTINS COLLEGE OF ART & DESIGN AND LAUNCHED HIS CAREER AS A SPECIALIST IN COMMUNICATIONS AND STRATEGY WORKING FOR DESIGN, ART AND LUXURY BRANDS SUCH AS CHAPLINS OF LONDON COLLABORATING WITH PAUL SMITH AND GIULIO CAPPELLINI. IN 2004 HE JOINED TOM DIXON, THE WORLD RENOWNED BRITISH DESIGN COMPANY, TO HEAD UP GLOBAL MARKETING. IN 2007 HE MOVED TO MANAGE BARNABA FORNASETTI'S BRAND PROFILE AND TO DEVELOP CAF… FORNASETTI. AS LUCHFORD APM'S CREATIVE DIRECTOR, JACOB SUPPORTS ALL CLIENTS WITH CREATIVE DEVELOPMENT AND INTERNATIONAL MARKETING COLLABORATIONS.
 
TANIA MCNALLY, HEAD OF PROPERTY AND TRAVEL

Tania joined LUCHFORD APM in 2010 from Knight Frank LLP, where she was residential PR manager for over four years. At Knight Frank she worked closely with the agents and research team as well as several top residential developers including Candy & Candy on major projects such as One Hyde Park, Hammerson, Native Land, Grosvenor, Argent and Berkeley Homes, as well as smaller niche developers. Prior to this she worked with property PR agency Sky Communications International, representing Kinleigh Folkard & Hayward, Crest Nicholsonís south east region, Residential Land, Humberts and Farley Group. Prior to this Tania worked for BT (British Telecomms) and Pfizerís (pharmaceuticals) in their marcomms teams. Tania has a BSc degree in Business from Bath University and is passionate about property, travel and design. She has excellent media knowledge and contacts in the UK and international property, business and lifestyle media. 

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